Sophons AIBlog
Sophons AI research on best UK trade practices.
The UK–India trade agreement is live. What it actually changes for importers and exporters
The UK–India CETA came into force on 15 July 2026. The tariff cuts, the £400 million a year in duty savings, and the registration you cannot skip.
Read the article7 min read
Where UK exporters are finding growth, and the support most never claim
The US is still the largest market, and UK Export Finance has expanded to £80 billion. Most smaller exporters claim none of it. Here is what is available.
7 min read
Rules of origin: how to claim the tariff you just negotiated, and keep it
A trade agreement does not give you a lower tariff. It gives you the right to claim one — if you can prove origin, and keep that proof for years.
8 min read
Why UK imports get held at the border, and the five things that cause it
Most customs delays are not random. Five recurring declaration errors cause them: commodity codes, EORI, valuation, document codes and preference claims.
6 min read
How UK exporters win online: speed, trust and the boring stuff
Most UK export businesses do not have a marketing problem. They have a credibility problem that shows up online, and it is more fixable than it looks.
9 min read
AEO for import and export: getting named when a buyer asks an AI
Answer engine optimisation for UK trade — what most of it gets wrong, what the research shows works, and how to be the supplier an assistant names.